A new community campaign is calling for the region to ‘step up'. Dozens of community residents, local volunteers, regional CEO's, elected officials and small business leaders gathered for the unveiling of a new community wide campaign called "I'm Stepping Up."
The Heartland Partnership President &CEO, Jim McConoughey, revealed the details today saying "We are coming out of a very difficult economic period and this campaign gives people an outlet to share good news. It's an opportunity for them to tell what they are doing to keep moving this region forward." The campaign centers on a blue box that people are being encouraged to step up onto and tell their story. "We hope to see these blue boxes at a business's front desk,at community events or even on someone's front porch. We want the community to own this and step up."